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One of the things we get asked for a lot is our social computing guidelines - essential for any organisation.
http://www.ibm.com/blogs/guidelines.html
And that blog on the Greater IBM has been going for sometime now as has, for example, the Global Innovation Outlook http://gio.typepad.com/
Look out for more in 2009
We have blogging, podcasting, wiki, networking, and file-sharing platforms internally, open to all IBM employees, that are extremely popular. They are tied together through our Enterprise (social) Tagging system and, all told, have transformed the way that I work, communicate and network everyday. Finding answers, experts, and building and joining communities through utilizing all of the social tools available to me has enhanced my personal brand, productivity and effectiveness dramatically.
As Karl mentioned above, we have vast numbers of IBMers on Facebook, Linkedin, Orkut, Twitter, and etc as well. What an exceptionally exciting time to be a part of a large organization that supports open collaborative work.
http://redcouch.typepad.com/weblog/2008/10/sm-g...