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Bankaholic sells for $15 million, you can buy The Inquisitr for $5 million if you like

Started by Duncan Riley · 9 months ago

Bankaholic, a one person blog covering the finance sector has acquired by financial information service provider Bankrate for $15 million.
The sale was said to have been completed prior to the latest crisis on Wall Street, and $2.5 million of the $15 million is set aside as an earnout ov ... Continue reading »

9 comments

  • m0nty

    9 months ago

    Now now Duncan, don't sound like you're too needy. ;D
    reply
  • Mark 'Rizzn' Hopkins

    9 months ago

    I'll tell you why I went easy on them - because the one blog I ever sold for a great profit was a credit repair blog, and it wasn't even during a period of time when credit repair was in that much (relative to the example from my post) demand. I had about 35 posts on it, and less than 50k uniques a month. Even when you're getting a few dozen clicks per day on your AdSense ads, when each one is worth between $15-50 per click, it adds up in a way blogs in our niches rarely do.
    reply
  • Mat Packer

    9 months ago

    I was amazed when I read this on Problogger, and I still am amazed. I'm kind of waiting for someone to go "hey you just got rick rolled" or something else along those lines..
    reply
  • rob, BtG

    9 months ago

    not a bad payoff for a young blog! there's hope for every blogger with the right domain name and niche

    http://www.blogtogreat.com/2008/10/bankaholic-b...
    reply
  • thuhouse

    9 months ago

    Since i frequent this blog often obliged to comment.. Duncan..this is SEO play..the value is in getting first on competitive keywords such as cd rates (which alone is search 500,000 times in google in a month).. it is nothing to do with content..go to yahoo and see all the links to the site around 49,000 or so.. (most of them are paid..)..bankrate bought it because for their bottomline SEO is life and death..as for other sites like ehealthinusurance etc etc ..same story..even if the topline revenue does not depend on SEO for bottomline it is must.. bankrate got pushed to number 2 by this site..so they bought it.. the site happened to use wordpress CMS is not that relevant in this play at all..
    reply
  • James Spada

    9 months ago

    Duncan, this blog is worth more than 5 Million, you just are still in the dip. Unlike techcrunch, the companies you cover get the attention of the same people who read Perez Hilton and what not, due to your variation in stories. You have the potential of launching companies to publics that will use the products, not just the competitors.

    Hold, dont sell.

    This is the first blog i read every day. Keep it up, i always loved your reviews at TechCrunch, your the man.
    reply
  • Anonymous

    9 months ago

    Sounds like an inside deal to me
    reply
  • WebmastersForums

    8 months ago

    I definitely smell something fishy here, nothing ads up properly and the figures definitely do not warrant a sale of this high amount.
    reply
  • Help, Credit Repairman!

    4 months ago

    For all FREE credit tips, tricks and advice as well as bank account/credit card deals visit Help, Credit Repairman!
    reply

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